top of page
MARK MESZAROS
CREATIVE DIRECTOR/DESIGNER
Froot
loops
redesign
Challenge
Froot Loops was being over looked by moms in store because of breakthrough issues at shelf due to a busy pack design.
Solution
Leveraged key equity (Toucan Sam) and simplified pack design to create a modern, clean look and greater impact recognition at shelf.
Responsibility
Partnered with Strategy and directed Creative Director and Design team.
bottom of page