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MARK MESZAROS
CREATIVE DIRECTOR/DESIGNER
Rice
krispies redesign
Challenge
Rice Krispies has become less relevant and lacks value with moms and kids due to inconsistencies across touch points.
Solution
Created synergy and uniformity of Brand and Characters between media and in-store with a consistent, simple and modern approach.
Responsibility
Partnered with Strategy and directed Creative Director and Design team.
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